Shopware 6: The 5 Essential Plugins You Should Install First

More features, better performance, happier customers – these add-ons lay the foundation for your shop’s success.

You’ve set up your Shopware 6 store – now what? Before diving into content or marketing, it’s important to establish a solid technical foundation. The right plugins can dramatically improve usability, conversions, and scalability from day one.

Here are five plugins we recommend for almost every Shopware 6 project right from the start:

1. SEO Professional

Search engine visibility doesn’t happen by accident. This plugin gives you full control over metadata, structured data (Schema.org), redirects, and clean URLs – setting you up for better Google rankings early on.

2. Cookie Consent Manager

Privacy compliance is essential. A reliable cookie and consent manager helps you meet GDPR standards while providing users with transparency. Recommended tools include Cookiebot or ConsentManager.

3. One Page Checkout or Advanced Cart

Checkout is the most sensitive part of the purchase flow. These plugins streamline the process, reduce friction, and help lower cart abandonment rates.

4. Email Templates & Marketing Automation

Pair the Shopware Flow Builder with tools like Mailchimp or Klaviyo to automate key touchpoints – from order confirmations to abandoned cart reminders.

5. Performance Optimization & Caching

Fast-loading stores drive better user experiences and higher search rankings. Use tools like SpeedKit or Shopware’s native performance features to improve page speed, especially as traffic grows.

Conclusion: Shopware 6 is powerful out of the box, but the right plugins help you unlock its full potential. These five are a smart place to start for anyone looking to build a high-converting, scalable store.